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Channel Marketing - To Build Business Growth Image


Channel Marketing

Building business growth through targeted and measurable channel marketing programmes.

Channel Marketing Services from purechannels:

  • Branding development.
  • End-user lead generation campaigns.
  • Closed-loop campaign management.
  • Virtual partner marketing resources.
  • Marketing fund maximisation.
Channel Communications - Effective Partner Communication

Channel Communications


Creating and delivering intelligent information through effective two-way partner communications.

Channel Communication Services from purechannels:

  • e-communications and paper based newsletters.
  • Co-branding programmes.
  • Partner collateral design and creation.
  • Website creation and development.
  • SEO, PPC and Social Media tools and consultancy.
Channel Strategy - Strategic Channel Focused Marketing

Channel Strategy

Building the optimal channel through research, analysis, planning, recruitment, engagement and management.

Channel Strategy Services from purechannels:
  • Strategic business and route-to-market review, assessment and planning.
  • Profiling and mapping of key target markets and competitors.
  • Financial / POS transactional sales analysis.
  • Channel business and marketing plan creation.
  • Partner programme development.
  • Channel business development through strategic partner recruitment, enablement and management.
Channel Rewards Services Image

Channel Rewards


Proactively reaching and influencing your sales channels.

Channel Rewards Services from purechannels:

  • Prepaid VISA debit card loyalty programmes with fully-branded VISA cards.
  • Loyalty programme marketing and recruitment.
  • Incentive and loyalty programme creation and management.
Smart Channel Management Image

Channel Management


Getting the most value from your resources and partners through smart channel management.

Channel Management Services from purechannels:

  • Business case requirement planning and documentation.
  • PRM integration planning.
  • Partner programme research and creation.
  • Deal registration and lead management.
  • Co-op and MDF management.
Latest news

- A pat on the back from Trend Micro

Jose Campo, Enterprise Marketing Specialist at Trend Micro, has given purechannels a fantastic reference... "the best quality service", "a very professional team", "a pleasure to work with".

read the full testimonial on olivier's linkedin page >

- Firmly in the spotlight

This week sees the launch of socialondemandTM by the team at purechannelapps™.  Find out why vendors, analysts and the press are getting hot under the collar about this revolutionary new social media tool that enables vendors to deliver targeted content to end-users via their partners’ social media presence.

click here to register for the launch webinar >

- We are not alone!

purechannels announces the launch of purechannelappsTM, its new sister company that delivers innovative channel applications. So, if you need to better influence and collaborate with your channel partners, you should have a look!

click here to visit the purechannelapps website >

read all news here >
Latest resources

Webinar: Managing the Unmanageable: 10s or 1000s of partners

Download and view this invaluable webinar that our MD, Olivier Choron, recently delivered to members of Baptie's Channel Focus Community, and find out how a few simple techniques could make your channel management a whole lot easier.

Webinar: Managing the Unmanageable: 10s or 1000s of partners


10s or 100s - Partner Recruitment Rules

What is the best way to select, target and recruit partners? Find out how to recruit the right kind of partners and what they want to hear from you.

download >

Beyond the Portal: Creating Advantage by Leveraging Partner Individuality

How to get closer to your partners and use their unique skills and market reach to your own advantage.

download >

Building an Effective Partner Programme

It's one thing to create a partner programme, but quite another to build one that meets the needs of both you and your partners. Find out how to create a programme that will work for your channel.

download >

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