Channel Rewards
Proactively reaching and influencing your sales channels.
Channel Rewards Services from purechannels
- Prepaid VISA debit card loyalty programmes with fully-branded VISA cards.
- Loyalty programme marketing and recruitment.
- Incentive and loyalty programme creation and management.
Gaining mindshare within your partner base is a challenge. There's an ethical dilemma about offering the right mix of incentives — do you go for more marketing funding and support or create channel sales incentives focused on sales individuals?
We believe that a healthy mix of direct and indirect incentives will enable you to maximise mindshare within your partners, rewarding individuals for focus and delivering value-added support to the partner as a whole.
When it comes to incentivising individuals, there's a further dilemma. Toasters, Plasma TVs, driving muddy landrovers for a day… certain things turn on certain people. However, there's one thing that makes everyone sit up and listen… money. People like the freedom and flexibility to choose.
That's why purechannels, in partnership with one of the most trusted financial institutions in the UK, can help you to promote your brand and to build channel loyalty via our unique prepaid VISA debit card offering.
We can help you to
- Make your partners more loyal (resellers, distributors, xSPs, etc.)
- Create focus within your partner base.
- Gain mindshare amongst your partners.
- Reduce your loyalty scheme administrative costs.
How our Channel Rewards services helped GN Netcom
Our task
To define, implement and administer a UK-based distributor and reseller loyalty programme.
Results
purechannels won the competitive bid by proposing a unique and very cost-effective prepaid VISA debit card-based scheme for GN Netcom. We built the Jabra Freedom website, organised the production of the Jabra Freedom-branded VISA card and launched the programme, via powerful direct mails and emails, in only 8 weeks. 10,000 individual claims were submitted in the first year alone. Distributors and resellers love the concept and “claims“ are flying!
What they said
— Dale Peters, Sales Director, GN Netcom.“It is essential that we provide our channel with the support and encouragement that they need to increase sales and provide customers with the best possible service. The Jabra Freedom scheme is designed with our channel partners in mind; it is easy to use, flexible and quick to access, giving our partners the ultimate reward programme.”
